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Le Quang Minh

MINERVAS · Vietnam
MINERVAS
Trademark Law · Vietnam

MINERVAS is a Vietnamese intellectual property and legal-services firm based in Hanoi, founded in 2007 by Le Quang Minh, who leads the practice as its Managing Partner. At the Corporate INTL Global Awards 2025 the firm was named Trademark Law Firm of the Year in Vietnam, a recognition of its expertise in securing and enforcing brand rights in one of Southeast Asia's fastest-growing economies. As Vietnam has opened to trade and investment, the value of well-protected trademarks has risen sharply, and the firm has positioned itself as a trusted guide for both domestic innovators and the international companies expanding into the market.

Le Quang Minh's involvement in trademark work dates back to the early 1990s, when he began his career at one of Vietnam's first intellectual property firms before founding MINERVAS. That long experience, gained during the formative years of the country's modern IP system, informs the firm's confident handling of both routine registrations and the more complex strategic and contentious matters that arise as Vietnam's economy and brand landscape mature. Few practitioners can claim to have worked in the field across its entire modern development, and this continuity gives clients the benefit of deep institutional knowledge.

Trademarks sit at the centre of the firm's offering, encompassing clearance searches, registration, portfolio management, opposition and enforcement. This is complemented by a full range of intellectual property services, including patent prosecution, industrial-design protection, copyright management, plant-variety rights and border measures to intercept infringing goods. From its Hanoi base the firm also serves clients across the wider region, extending its reach into Cambodia, Laos and Myanmar, and acts for a broad international client base drawn from the United States, Canada, the European Union and across Asia, as well as domestic Vietnamese businesses.

Beyond pure intellectual property work, MINERVAS advises on corporate, contract, labour, investment and competition matters, along with the regulatory regimes governing sectors such as pharmaceuticals and advertising. This wider capability allows the firm to place brand-protection strategy within its proper commercial setting, recognising that trademark decisions rarely stand in isolation from the broader business objectives and regulatory obligations of the client. A trademark is ultimately a commercial instrument, and advice that connects it to the client's wider goals tends to produce stronger and more durable protection.

The firm articulates its philosophy around clarity, simplicity and transparency, favouring practical, sometimes unconventional solutions tailored to the local cultural and commercial context. It places particular emphasis on listening closely to clients and looking beneath the surface of an apparent problem to the underlying business concerns, an approach well suited to foreign rights holders who need a trusted guide to the particular features of the Vietnamese market. MINERVAS's recognition as Trademark Law Firm of the Year in Vietnam at the Corporate INTL Global Awards 2025 reflects both the technical strength of its trademark practice and the client-focused ethos that Le Quang Minh has instilled since founding the firm, offering businesses experienced, strategically minded counsel grounded in a deep understanding of local practice.

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