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Lawmence Wong
Cleverus Holdings (M) Sdn. Bhd. · Malaysia
Cleverus Holdings (M) Sdn. Bhd.
Marketing · Malaysia
Lawmence Wong is the founder and CEO of Cleverus Holdings (M) Sdn Bhd (Cleverus), the award-winning digital marketing agency. Headquartered in Malaysia with international branches including Philippines and the United States, Cleverus currently manages more than 130 clients in digital marketing services, primarily Search Engine Optimisation (SEO).
One of the primary key drivers to Cleverus’ growth is attributed to Lawmence’s diverse business background. He started off as a retail chain operator for optical accessories and prescription glasses, Lawmence was leading 12 branches nationwide in Malaysia while managing more than 50 staff under his leadership. His wealth of experience in managing the daily business backend and operations are instrumental in truly understanding what business entities exactly need, in this case the right application of digital marketing strategies to achieve, if not to exceed, the client’s objectives.
The results are evident from Cleverus’ globally known clients like Domino’s Pizza, Success Resources, Allianz Insurance, Intercontinental Hotels & Resorts and many more. The integrated digital solutions that are offered to clients include SEO, Pay-Per-Click (PPC) advertising, digital reputation management, website and app design and development, online marketing for China region and strategic inbound marketing.
It is par for the course for Lawmence to have the professional expertise in the various disciplines of digital marketing field. The key competency that he has which is instrumental to the success of the client’s digital marketing campaign is the corporate-wide strategic planning and implementation of digital marketing services that produces real, visible impact. This real impact means increased web traffic to the client’s targeted platform (in most cases is their website), achieving dominant ranking in search engine platform (Google) and increase in targeted leads.
What sets Cleverus apart from its competitors in the recognition of its credibility has been Lawmence’s motto since day one: “merit-based performance and results”. A favourite feature that few or no other digital marketing companies could offer, Cleverus adopts a Key Performance Indicator (KPI) approach for all its client’s online campaigns in which a set of performance metrics are to be achieved within a certain duration of the campaign, whereby it ties to the agreed upon payment structure.
This approach gives an assured confidence not only to its clients, but a form of surety for Cleverus in achieving, and sometimes exceeding the quality level of digital solutions to its clients.
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